Street Talk Designs — The Statement Brand the Culture Built

Street Talk Designs is a hip-hop and urban street culture statement brand founded by OG Randy, born and raised in Brooklyn, NY. Every design is rooted in real cultural language documented in Street Talk: Da Official Guide To Hip-Hop and Urban Slanguage — a 700-page, 10,000-entry reference book. The only statement brand backed by its own hip-hop dictionary.

OG Randy grew up in Brooklyn when hip-hop was still inventing itself. He didn’t just live that culture — he documented it. What started as a 15-year obsession with language became Street Talk Designs: a brand where every statement on every product traces back to a verified cultural source. Two collections. One dictionary behind all of it.

Brooklyn. The 80s. Before Hip-Hop Had a Name on a Marquee.

OG Randy didn’t study the culture from the outside. He grew up inside it — Brooklyn, New York, ground zero for one of the most linguistically explosive movements America has ever produced. The streets were inventing a language in real time. Raw, layered, alive. A vocabulary that would eventually cross every border and show up in conversations from Bed-Stuy to Berlin.

Most people heard it. OG Randy wrote it down. Every phrase. Every metaphor. Every expression that carried a whole story in a single line. That obsession became a 15-year project — documented during a federal sentence, built entirely from lived experience. No college course. No outside perspective. Just the language, exactly as the culture created it.

The Most Comprehensive Hip-Hop Dictionary Ever Written

700 pages. Over 10,000 entries. Street Talk: Da Official Guide To Hip-Hop and Urban Slanguage is not a glossary, a trend report, or a social media roundup. It is a primary source document — the deepest, most thorough record of hip-hop and urban street vernacular ever put to print. Webster’s has the English language. Street Talk has the culture.

Get The Book On Amazon →

Two Ways to Shop. One Culture Behind All of It.

Filtered — Statement designs built for every setting. Bold without the explicit. Culture-forward, workplace-ready, giftable. 23 thematic categories covering energy, personality, motivation, humor, spiritual faith, zodiac, family, city and state pride, sports, and more.

Unfiltered — The raw version. No edits. For the people who say it exactly like it is and wouldn’t have it any other way.

Shop Filtered →    Shop Unfiltered →

The Slang Academy — Where Every Word Has a History

Behind every design is a definition. The Slang Academy is the official home of hip-hop and urban street vernacular — a living reference that traces every statement in this store back to its cultural origin. OG Randy breaks it down on the Slang Academy YouTube channel: what the word means, where it came from, why the culture created it.

Explore The Slang Academy →

We Create It. We Define It. We Rock It.

About Street Talk Designs

What is Street Talk Designs?

Street Talk Designs is a hip-hop and urban street culture statement brand founded by OG Randy of Brooklyn, NY. It is the only statement brand backed by its own hip-hop dictionary — Street Talk: Da Official Guide To Hip-Hop and Urban Slanguage, a 700-page, 10,000-entry primary source document of hip-hop and urban street vernacular. The brand sells apparel, accessories, and gifts across two collections: Filtered and Unfiltered.

Who is OG Randy?

OG Randy is the founder of Street Talk Designs and the author of Street Talk: Da Official Guide To Hip-Hop and Urban Slanguage. Born and raised in Brooklyn, NY, he documented over 10,000 entries of hip-hop and urban street language from lived experience — making him the foremost authority on hip-hop vernacular in print.

What is the difference between Filtered and Unfiltered collections?

Filtered collections feature bold cultural statement designs without explicit language — suitable for all settings and ideal for gifts. Unfiltered collections are the raw, uncensored version of the same cultural language, for shoppers who want the statement exactly as the culture says it.

What is The Slang Academy?

The Slang Academy is Street Talk Designs’ official hip-hop and urban street vernacular reference — a living dictionary that traces every design and statement in the store back to its cultural origin. OG Randy documents the history and meaning of each term on the Slang Academy YouTube channel.

What makes Street Talk Designs different from other statement brands?

Street Talk Designs is the only statement brand with a verifiable cultural authority behind every design. Every statement traces to a documented source — a 700-page, 10,000-entry hip-hop dictionary written by its founder. Other brands put words on product. Street Talk Designs puts the culture’s own language on product, with the receipts to prove it.

Where can I shop Street Talk Designs?

Shop Street Talk Designs at streettalkdesigns.com. Browse the Filtered collection for bold cultural statements in every setting, or the Unfiltered collection for the raw, uncensored version. 23 thematic categories available including energy, personality, humor, family, city pride, sports, spiritual, and more.

Frequently Asked Questions

What is Street Talk Designs?

A hip-hop and urban street culture statement brand founded by OG Randy in Brooklyn. Every design is rooted in real cultural language — backed by a 700-page, 10,000-entry hip-hop dictionary.

Who is OG Randy?

Born and raised in Brooklyn. Author of Street Talk: Da Official Guide To Hip-Hop and Urban Slanguage. He documented 10,000 entries of hip-hop and urban street vernacular from lived experience.

What is The Slang Academy?

The official home of hip-hop and urban street vernacular. A living dictionary that connects every design in the store back to its cultural roots.

What makes Street Talk Designs different?

It's the only statement brand backed by its own hip-hop dictionary. Anybody can put words on a shirt. Only Street Talk Designs can tell you exactly where those words came from.

What does Street Talk Designs sell?

Statement designs across 23 thematic collections — apparel, accessories, and gifts grounded in real hip-hop and urban street language. Built for people who wear their culture out loud.